![]() It is the exquisite blend of sophistication with this healthy peasant mind.” That year, Giancarlo Giammetti also said, “Anna Piaggi is the most influential person in Italian fashion.” In 1986, Lagerfeld dedicated a book to her, “Anna Chronique,” which features his sketches of Piaggi’s imaginary adventures, with commentary by the fashion muse herself. The photographer was almost shocked to death by his wires, which were hit by lightning.”Ī prolific, enthusiastic contributor to publications such as Vanity, Panorama and L’Espresso, Piaggi attracted the admiration of Lagerfeld, who said of her in 1978, “It is not so much the details in her clothes that inspire me directly. ![]() Rain came crashing through a hole in the roof. The moment we began to take the pictures, a terrible storm roared over the church. “People inside the church were very disturbed. ![]() His collection looked very Mata Hari to me.” Then there was the shoot in a Catholic church with a model in a rented nun’s coif and habit. “I once did an editorial with Valentino couture with guns that had antique mother-of-pearl inlay handles. “I seem to have caused several controversies,” she told WWD in 1978. But years after computers became the norm, Piaggi continued to write on a red Olivetti Valentine manual typewriter, a design by Ettore Sottsass, which became a style icon in itself. Her sense of humor, unapologetic quirkiness and modern views paved the way for many journalists to come. Doppie Pagine di Anna Piaggi,” which took its name from the double-page layout of fashion spreads and eventually led to a book, “Anna Piaggi’s Fashion Algebra.” In 1988, she began writing her cult Vogue column “D.P. In the Seventies, Piaggi moved on to Vogue, where she worked with photographers such as Chris von Wangenheim and Gian Paolo Barbieri. She was very intelligent, a perfectionist and had a deep knowledge of fashion.” She was a unique journalist people recognized her, and she was always surrounded by photographers. She was the queen of accessories.” Piaggi was “very ironic, she made fun of herself - but did not allow others to make fun of her. “Anna told me that, even when she was five or six, dressing up was part of her games, she really enjoyed that and she always very rigorous about it, thinking of thousands of details. Missoni said Piaggi had always been very eccentric. The designer recalled how, even during their holidays in Dalmatia, “when a swimsuit and a pareo would be more than enough, she would create these looks, and my kids would play along, make light for her in the pitch dark, so that she could parade her outfits.…She always needed her stage.” “She came and discovered us when we were working for La Rinascente, and we became good friends, lifelong friends, more than 50 years together, often traveling and vacationing together.” “I am more than pained,” said Rosita Missoni of Piaggi’s death. It was during her tenure at Arianna that Piaggi noticed the then-fledgling brand Missoni and featured it on a 1967 cover of the magazine. In 1962, she married photographer Alfa Castaldi, already an established figure in Milan, and the two remained together until his death in 1995. Piaggi began her career as a translator at the Mondadori publishing house, before becoming fashion director of the Italian magazine Arianna in the Sixties. I love the atmosphere, the clothes.…I never think of money, just style and power.” It’s the theory of queenship that I dream of. “If I could be something else, I would like to be a new type of queen. My favorite thing as a young girl was to read Photoplay and Movieland. I have always made decisions by instinct and for the feeling, not by analyzed thought. “I never think too much or make statements. “My nature has always been to be superficial,” she recalled. “I have dresses that should be in museums that only cost me $50.” “I must say it is more economical to dress from the antique auction houses than Paris couturiers,” she noted. Vintage pieces always played an important role. ![]() And what is to be avoided at all costs is the twinset look, the total look.” There’s a little bit of study, and it’s always better if I think about what I’m going to wear the night before the next day. I never pick up something and just throw it on my back like that. My philosophy of fashion is humor, jokes and games. “To me, fashion is a trance,” Piaggi told WWD in 1978. The world is a little less colorful without her.” “She was a visionary with a heart of gold. “I am truly saddened by the passing of Anna Piaggi,” said Donatella Versace. Kendall Jenner Celebrates 818 Day in Yellow Minidress in Santa Monica ![]()
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